HAVAL actively expands the global market and strives to become a global SUV leader. In terms of product category matrix, HAVAL continues to expand market segments with the help of the H&F dual-series strategy and globalization strategy, as well as intelligent upgrading.
The two-line product layout consisting of HAVAL H series and F series has been formed in 2019, targeting family users and young consumers respectively.
As a balanced and cost-effective urban SUV, H series is the most popular family SUV in China, with its high cost performance and practicability.
Targeting at young consumers, F series is more avant-garde, fashionable and dynamic in its shape. It caters for more personalized demands of users through innovative design and intelligent technology in line with the market development and consumption trend.